by bswift Insights

A benefits package should make employees feel valued. But across industries, people are failing to take full advantage of their employee benefits. This isn’t just a missed opportunity for employees. For HR professionals, it can feel like effort slipping through the cracks. This “underutilization gap” means that people aren’t prioritizing their well-being as much as they could. But where does this gap come from, and how can you fix it?

One major culprit is a lack of employee benefits education. When people aren’t informed about the resources they have access to, they’re very unlikely to use them. This is especially true for supplemental, non-traditional benefits that can otherwise make your organization stand out.

Shining a Light on Employee Benefits Education

Too many workers are unaware of all the benefits and perks available to them. And that’s where intentional, ongoing employee benefits education comes in. Thankfully, you can help employees see the big picture and harness the entire power of your employee benefits package. Solutions include conducting employee surveys and rolling out digestible, consistent employee communications. The good news? Modern technologies, including bswift’s Emma™ virtual assistant, make it easier than ever to focus on employee benefits education.

Curious to know more? Watch this video to learn about actionable strategies and findings from a bswift study conducted by Forrester. Addressing the employee benefits education gap now can boost your organization’s morale, productivity, employee retention, and more in the future!

What You’ll Learn About Employee Benefits Education:

• The 10 most commonly offered benefits
• How to close the “underutilization gap”
• Improving benefits education with consistent communication
• The game-changing tool on bswift’s benefits platform